The Cash-Pay Practice Handbook
Seven chapters covering every decision, from whether it is worth leaving your job to keeping your panel full. Specific, current, and free to read.
Start here
The three channels that fill a new cash-pay psychiatry practice, ranked by what actually works, plus why paid ads should wait until you already have a pipeline.
Read the guideEverything from deciding it is worth it to keeping your panel full. We are publishing them in order.
Whether private practice is worth it: the income, the autonomy, and employed versus on your own.
The transition off insurance and employment: notice, non-competes, and bringing patients with you.
Entity, malpractice, licensing, DEA and EPCS, and what it actually costs to open the doors.
Setting and holding your fees, the panel math, and membership and concierge models.
Directories, referrals, and the marketing that actually fills a cash-pay panel.
Superbills, out-of-network reimbursement, and Good Faith Estimates done right.
Your EHR, a near-zero-admin workflow, and running an AI-assisted practice.
Tools for your practice
Free, hand-done by our team. No account, no catch.
Tell us your niche and where you practice. We email you 10 hand-picked referral sources, free, within a business day.
Get my referral listUpload your employment agreement or non-compete. We email back a plain-English read on whether you can moonlight, free.
Check my contractChapter 3
No, and a PLLC won't shield you from malpractice either. When incorporating actually saves money, which entity your state requires, and what filing really costs.
Sina Hartung · June 16, 2026 · 9 min read
Chapter 5
Referrals are the highest-converting source of cash-pay patients. Here is who to ask, what to say, and the volume it actually takes to fill a panel.
Sina Hartung · June 16, 2026 · 9 min read
A six-step script for the free consult call: how to state your fee and stay silent, what you legally cannot say, and how to book the patient before you hang up.
Sina Hartung · June 15, 2026 · 6 min read
The three channels that fill a new cash-pay psychiatry practice, ranked by what actually works, plus why paid ads should wait until you already have a pipeline.
Sina Hartung · June 15, 2026 · 7 min read
Nurse practitioner? Eureka is not open to NPs yet. Join the waitlist and we will tell you when that changes.